Your Home Deserves The Best Position

My approach to selling your home or property is not a simple one, but it's tried and true! Mixing market knowledge, storytelling, strategic thinking, data on top of data, staging advice, and diverse marketing methods are all key to making sure your home is presented in a way that helps you achieve your goals!

PRICING YOUR PROPERTY

A LOT of research goes into pricing your home; not just a gut feeling! Here's how I'll help make sure your home is priced in a way that helps you get the most value, and make sure you're positioned properly among other listings:

Understanding the market is #1. I'm always keeping an eye on local New River Valley market data, buyer demand based on research and experience, inventory, and even local neighborhood trends.
What is “positioning?” First, it involves comparing your home to other homes that have recently sold AND homes that are currently for sale based on all sorts of criteria: square footage, condition, features, location, layout, and even intrinsic factors like the view. After that, it’s all about pricing so that your home is in the best position to sell among the field!

CONDITION IS KEY

A major factor in setting the price is the condition of your home! I'll work with you to:

Organize and stage your home to showcase it in the best light possible!
Find local contractors/vendors to help with any little projects that might make a big difference like pressure washing the grime off the side of the house, to getting that pesky wine stain off the living room carpet!
Factoring any damage, existing defects, that we’re not able to remediate prior to the sale, if applicable, into the price.

MARKETING MASTERMIND

Mixing traditional marketing techniques with creative tools, social media, and new strategies gives your home the exposure it deserves!

It all starts with presenting your property in a way that you, I, and a prospective homeowner can be proud of!

Polished marketing materials showcasing professional photos of your home will help your home stand out from the rest.
Your home's digital presence is of the utmost importance! After all, the first "showing" is online! What people see online will dictate whether they'll make that appointment to see it in person!
Accurate pricing is key to get as many people as possible to tour and make offers on your home, especially when you first list your home. There’s a current pool of buyers waiting for new listings to hit the market, which is why accurate pricing and staging your home properly is crucial.

Things to Think About When Selling Your Home

Once we’ve determined the price, I can give you advice about the little things that you can do to stage your home to get you the highest possible price! You’d be surprised by the simple measures you can take to dress up your home to attract more qualified buyers.
I have a marketing plan that is designed to get maximum exposure to the buyers that are currently looking, and all agents that have buyers. Through pricing, staging, agent accessibility, and visibility, both on and offline, I can successfully sell your home to help you achieve your goals.

Curious about what’s happening in your neighborhood? You can create a custom market report to see what’s active, under contract, and sold in your neighborhood!

Considering selling or refinancing your home? Get an INSTANT property valuation now!